Peter C. Reiss

MBA Class of 1963 Professor, Graduate School of Business
Professor, by courtesy, of Economics
Affiliated faculty
Peter C. Reiss

Contact

Telephone
650-725-2759
Office
E334 Knight Management Center

Research Interests

Field of Interest
My research studies how technology, consumer tastes, and industry structure affect firms’ competitive positions. In recent work, I have examined multi-part pricing policies, strategic entry and entry deterrence strategies, and the organization of securiti